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Myths and Fallacies of “Personally Identifiable Information”

Posted on June 24, 2010 by pogowasright.org

Arvind Narayanan writes:

I have a new paper (PDF) with Vitaly Shmatikov in the June issue of the Communications of the ACM. We talk about the technical and legal meanings of “personally identifiable information” (PII) and argue that the term means next to nothing and must be greatly de-emphasized, if not abandoned, in order to have a meaningful discourse on data privacy. Here are the main points:

The notion of PII is found in two very different types of laws: data breach notification laws and information privacy laws. In the former, the spirit of the term is to encompass information that could be used for identity theft. We have absolutely no issue with the sense in which PII is used in this category of laws.

On the other hand, in laws and regulations aimed at protecting consumer privacy, the intent is to compel data trustees who want to share or sell data to scrub “PII” in a way that prevents the possibility of re-identification. As readers of this blog know, this is essentially impossible to do in a foolproof way without losing the utility of the data.

Read more on 33 Bits of Entropy.

Category: Misc

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