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Is Ziff Davis Offering Money To Sites To Secretly Track Users?

Posted on September 15, 2011 by pogowasright.org

Duncan Riley of Medacity claims they are:

Technology publisher Ziff Davis is offering money to tech sites to secretly track their users, Medacity has learned exclusively.

The publisher is pitching the “Ziff Davis Tech Co-Op” as “a closed door invitation only club of some of the best tech sites (publishers, etailers, affiliates) on the web that share audience information anonymously within the Co-Op” (emphasis is ours.)

There are three parts to club membership: the offer of publishing rights to Ziff Davis content, some limited advertising opportunities, and the core of the club: data sharing.

Read more on Medacity

Category: BusinessOnlineSurveillance

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