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Back to School Special: Recordings, Photos, Kids, and Parental Consent

Posted on August 27, 2020 by pogowasright.org

Liisa Thomas & Snehal Desai of SheppardMullin write:

In this remote era, companies are increasingly being approached by their business teams with ideas about products and services that involve video or audio recordings of their consumers. It may also involve letting people manipulate photos of themselves. Sometimes, those recordings and pictures are of children. Content that contain images or audio of individuals are considered personal information under many laws, including the Children’s Online Privacy Protection Act (COPPA). What does this mean for companies? As we discussed in our previous blog post, COPPA requires obtaining parental consent if the personal information collected is being collected by the company online, and being collected from the child. The FTC’s recently streamlined FAQs help companies find and understand obligations if collecting photos or recordings from children. Namely, a reminder that this content is personal, and does require verifiable parental consent before being collected.

Read more on Eye on Privacy.

Category: BusinessLawsU.S.Youth & Schools

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