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Apple Has Quietly Started Tracking iPhone Users Again, And It’s Tricky To Opt Out (update1)

Posted on October 11, 2012July 2, 2025 by Dissent

Jim Edwards reports:

Apple’s launch of the iPhone 5 in September came with a bunch of new commercials to promote the device.

But Apple didn’t shout quite so loud about an enhancement to its new mobile operating system, iOS 6, which also occurred in September: The company has started tracking users so that advertisers can target them again, through a new tracking technology called IFA or IDFA.

Read more on Business Insider.

Update: Tinfoil 2.0 comments that the preceding article is full of errors.

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Category: Business

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