Congress held a hearing yesterday on consumer attitude about privacy. Here’s yet another survey on consumer attitude: Seventy-four percent of American and Canadian consumers said they don’t feel they’re receiving a benefit from sharing personal information with marketers, according to the latest survey research from LoyaltyOne. Just 52% said they somewhat or strongly agree with the…
Category: Business
Privacy commissioner of British Columbia issues guidelines on using social media for background checks
The Information and Privacy Commissioner of British Columbia has issued guidelines to assist organizations and public bodies using social media sites to conduct background checks of prospective employees, volunteers and candidates. Commissioner Elizabeth Denham cautioned that using social media to conduct background checks presents legal and other challenges. “We enter a new era with the…
Go ahead – protect your trade secrets, but you still need to comply with the intent of subject access requests
Yesterday I pointed to a story on ZDNet about how Facebook withheld some information in response to a subject access request on the grounds that the requested information was a trade secret or its intellectual property. Over on Forbes, Kashmir Hill supports Facebook’s argument and characterizes some responses to their position as an unreasonable freak-out. I…
Verizon tweaks privacy policy for ad targeting based on physical address
Larry Dignan writes: Verizon is changing its privacy policy so local advertisers can better target customers based on physical address. In an email to customers, Verizon noted that it started a program where advertisers can target Verizon Online customers by physical address. The address will be masked to advertisers, but the idea is that pitches…