Josh Halliday reports: Google has “taken reasonable steps” to improve its privacy policies since its Street View mapping cars unlawfully captured data last year, theinformation commissioner said on Tuesday. The internet giant vowed to improve how it handles users’ data in November, after the Information Commissioner’s Office ruled it committed a “significant breach” of the data protection act when…
Category: Business
NARC To Start Enforcing Privacy Principles
Wendy Davis reports: The Better Business Bureau’s National Advertising Review Council said today that it will start formally enforcing privacy principles for online behavioral targeting. Those principles require ad networks and other companies engaged in behavioral targeting to notify consumers about data collection via an icon and allow them to opt out of receiving targeted…
Man reveals secret recipe behind undeletable cookies
Dan Goodin reports: A privacy researcher has revealed the evil genius behind a for-profit web analytics service capable of following users across more than 500 sites, even when all cookie storage was disabled and sites were viewed using a browser’s privacy mode. The technique, which worked with sites including Hulu, Spotify and GigaOm, is controversial…
NebuAd Settles Lawsuit Over Behavioral Targeting Tests
Wendy Davis reports: Defunct ad company NebuAd has agreed to a $2.4 million settlement of a class-action privacy lawsuit stemming from tests of its controversial behavioral targeting technology. Two-thirds of the settlement will go toward various privacy organizations, while seven Web users who brought suit will receive between $1,000 and $5,000 each, according to papers…