Andrew Hoffman writes:
Hot on the trail of the FTC’s recent report on privacy, the GSMA, the London-based industry association representing over 800 cellular network operators worldwide, released its “high-level” Mobile Privacy Principles (the “Principles”) on January 27, 2011. The Principles were released with the goal of creating a “robust and effective framework for the protection of privacy” to promote users’ confidence and trust in mobile applications. These Principles encourage a “privacy by design” approach to mobile privacy and encourage a consistent and harmonized approach to privacy across mobile services and applications. Such Principles are highly relevant after the surge in mobile computing made possible by mobile devices, such as the iPhone, Blackberry, and Droid.
The two boldest aspects of the Principles are found in the definitions—namely, in how “personal information” is defined and in the broad responsibility of privacy espoused by the Principles.
Read more on Proskauer’s Privacy Law Blog.