EPIC reports:
The Michigan Senate voted during the final days of its session to pass SB 659, the Michigan Personal Data Privacy Act. The bill now goes to the House of Representatives for consideration.
The bill includes many strong protections for Michiganders, including a ban on the sale of sensitive data, a prohibition on targeted advertising to minors, and strong civil rights protections. Importantly, the bill also includes a data minimization provision limiting what personal data companies can collect about consumers to only what is reasonably necessary for the product or service the consumer requests.
EPIC testified in support of the bill and urges Michigan Representatives to also vote to pass this bill in the House’s remaining few days in session. Michigan’s legislative session ends December 19.