Online document sharing site Scribd hooked up with Facebook to create “instant personalization” so Scribd users can get reading recommendations based on their Facebook likes and what their friends are sharing. Sounds interesting, right?
But the document sharing and embedding service has created a privacy nightmare that involves drafting users who are already logged into Facebook without offering a clear opt out process either on the site or through e-mail.
Instead Scribd has been creating subscriptions and followers on behalf of a user by sending e-mails to contacts obtained through Facebook’s friends list and notifying them — all without requiring the user to ever click a button.
Read more on Dailyator.com.