Wendy Davis reports: With the looming threat of new regulations, industry groups are stepping up attempts to convince officials that ad companies can protect Web users’ privacy without government intervention.This week, the Interactive Advertising Bureau launched the “Advertising is creepy” campaign, aimed at educating consumers about online ad targeting. Additionally, the industry-funded think tank Future…
Tag: IAB
Self-Regulatory Proposal: Faint Praise, Criticisms
There has been relatively little reaction from the privacy community since a consortium of major players in online behavioral advertising led by the Interactive Advertising Bureau (IAB) issued a proposal for self-regulation last week. But Ryan Calo of the Stanford Law School Center for Internet and Society has turned his lawyerly eye to the proposal…