Tanya Forsheit has an analysis and commentary on an appellate decision that may be of interest to consumers who resent merchants from requesting their zip codes: On Friday, the California Court of Appeal, Fourth Appellate District, certified for publication its October 8 opinion in Pineda v. Williams-Sonoma, the most recent in a string of decisions…
Tag: PII
Time to Raise the White Flag on PII
Grand pronouncements can define an era, or at least crystallize provocative sentiment. In 1966, a New York Times headline proclaimed, “God is Dead.” In the early 90s Bill Gates infamously said, “banks are dinosaurs.” Neither of these really panned out, but here’s one that might: in June, Tower Group’s George Tubin declared banks have “lost…