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Why Privacy Experts Are Worried About Verizon’s ‘Zombie Cookie’ That’s Now Going to Share Data With AOL’s Ad Network — What It Means for You

Posted on October 9, 2015 by pogowasright.org

Liz Klimas reports:

Earlier this week it was revealed that Verizon would be combing its advertising program with AOL’s ad network, raising the eyebrows of some privacy advocates.

And here’s why.

Verizon has a feature that’s been dubbed the “zombie cookie” or “supercookie.” More formally called by Verizon the Unique Identifier Header, the UIDH is a code, unique for each individual mobile user, that Verizon includes “in the address information that accompanies some of the Internet (http) requests transmitted over our wireless network.”

Read more on The Blaze.

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