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FTC Denies Application for New Parental Consent Mechanism Under COPPA

Posted on April 1, 2024 by Dissent

March 29 – The Federal Trade Commission has denied an application, without prejudice, by the Entertainment Software Rating Board, Yoti, and SuperAwesome for Commission approval of a new mechanism for obtaining parental consent under the Children’s Online Privacy Protection Rule (COPPA Rule).

The applicants in 2023 requested approval for the use of “Privacy-Protective Facial Age Estimation” technology, which analyzes the geometry of a user’s face to confirm that they are an adult.

Under the COPPA Rule, online sites and services directed to children under 13, and those that have actual knowledge they are collecting personal information from children under 13, must obtain parental consent before collecting, using, or disclosing personal information from a child. The rule lays out a number of acceptable methods for gaining parental consent but also includes a provision allowing interested parties to submit new verifiable parental consent methods to the Commission for approval.

After receiving more than 350 comments, the Commission voted 4-0 to deny the application without prejudice to the applicants filing in the future, when the Commission anticipates that additional information will be available to assist the Commission and the public in better understanding age verification technologies and the application. In declining the application at this time, the Commission is taking no position on the merits of the application.

The Federal Trade Commission works to promote competition and protect and educate consumers.  The FTC will never demand money, make threats, tell you to transfer money, or promise you a prize. Learn more about consumer topics at consumer.ftc.gov, or report fraud, scams, and bad business practices at ReportFraud.ftc.gov. Follow the FTC on social media, read consumer alerts and the business blog, and sign up to get the latest FTC news and alerts.

Source: Federal Trade Commission

Category: GovtLawsOnlineU.S.Youth & Schools

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