Hayley Tsukayama reports: Did you know which apps are looking at your contacts list? Your calendar? Your location? Even when apps provide information on what data they access, the notifications are often so cumbersome to read that users skip right over them. To curb that problem, app developers and privacy advocates have collaborated to come…
Category: Business
New data on privacy policies shows 20% of sites may sell data
Joe Mullin reports: … Of the top 2,500 sites, 63 percent of them promise that they generally don’t share data, another 10 percent don’t share data for marketing purposes (apple.com falls into this category), and about 8 percent don’t collect personal data at all. That leaves 20 percent of sites that make no promise about whether…
Big Data Is Not the New Oil
Jer Thorp writes: Every 14 minutes, somewhere in the world, an ad exec strides on stage with the same breathless declaration: “Data is the new oil!” It’s exciting stuff for marketing types, and it’s an easy equation: big data equals big oil, equals big profits. It must be a helpful metaphor to frame something that…
Markey, Barton Invite Data Brokers, FTC, Privacy Advocates to Bi-Partisan Congressional Briefing
Just received this press release: WASHINGTON, D.C. – Co-Chairmen of the Congressional Bi-Partisan Privacy Caucus, Congressmen Edward J. Markey (D-Mass.) and Joe Barton, (R-Texas) todayinvited nine major data brokers, along with the Direct Marketing Association, to participate in a December 13 Caucus briefing. The purpose of the briefing is to inform Members and the public…