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The Efficacy of Google’s Privacy Extension

Posted on June 1, 2015June 26, 2025 by Dissent

Jonathan Mayer writes:

Over four years ago, Google launched a Chrome privacy extension. Keep My Opt-Outsarrived with a media splash, and it presently has over 400,000 users worldwide.

[…]

Unfortunately, the Keep My Opt-Outs extension isn’t nearly as effective as Google claims. It hasn’t been updated for years, resulting in only half of the promised coverage. Keep My Opt-Outs also doesn’t work in Chrome’s private browsing mode, despite the user’s explicit permission.

Read more on Web Policy.

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